FINCA SON TOGORES SHINES BLUE FOR PATEK PHILIPPE

New models from the Cubitus collection were unveiled at the event

The blue light of Patek Philippe illuminates the showcases of Son Togores during the presentation of the Cubitus collection organized by Relojería Alemana in Mallorca.
On the evening of October 9, the historic Finca Son Togores in Mallorca was transformed into a universe of precision and avant-garde style. Its gardens and halls, steeped in an atmosphere where Patek Philippe's blue dominated the scene, were the perfect backdrop for an unforgettable night. The reason for the celebration was unveiling new models from Cubitus, the bold collection from the Geneva-based manufacturer, at an exclusive event hosted by Relojería Alemana. It was an evening where Haute Horlogerie, design, and contemporary elegance met under the Mallorcan sky.
Guests at the entrance to the event, organized by Relojería Alemana at Finca Son Togores, to showcase the new Cubitus watches by Patek Philippe
Night view of the gardens and facade of Finca Son Togores, illuminated in a blue light for the Patek Philippe Cubitus presentation
DJ Inga Dau performing at the Patek Philippe event in Mallorca
An artist performing a light-juggling show for guests in the Finca Son Togores gardens during the Patek Philippe presentation

The Patek Philippe Universe: A Dialogue Between Art and Precision

More than just a presentation, the night was a total immersion into the spirit of the collection. A set design of cubes and geometric structures, directly inspired by the Cubitus's architectural identity, welcomed guests and guided them on a sensory journey. Every detail was designed to evoke the essence of Patek Philippe: that masterful union between a legendary heritage and a tireless visionary spirit. The evening became a dialogue about watchmaking and art, between technique and emotion.
Siblings Pablo, Blanca, and Paula Fuster —the fourth generation at the helm of Relojería Alemana— hosted the event alongside Mario Giménez, Director of Patek Philippe Spain, and Ramón Villar, a master watchmaker from the manufacture. Their presence highlighted the close relationship between the two houses, a bond built on shared pillars of quality, tradition, and a constant pursuit of excellence. Alongside them, a large part of the Relojería Alemana team was fully dedicated to the event: our watch technicians, sales staff specialized in Patek Philippe, and the marketing team, ensuring that every detail of the evening was bordered on perfection.
Patek Philippe Spain's Director, Mario Giménez, opens the Cubitus collection launch at Finca Son Togores in Mallorca
Pablo Fuster, a member of the fourth generation leading Relojería Alemana, mingling with guests during the exclusive night at Finca Son Togores
Ramón Villar, Patek Philippe's watch technician, at the Relojería Alemana event in Finca Son Togores
A close-up of the hands of Ramón Villar, Patek Philippe's watch technician

Son Togores Estate: Host of a Mallorcan Night with Patek Essence

Choosing a setting like Finca Son Togores was no accident; it was a statement of intent. Its walls, steeped in history, and its Mediterranean gardens offered the perfect counterpoint to the modernity of the Cubitus collection.
It was here, in the heart of Mallorca, where the essence of the island—its calm, natural sophistication, and unique light—merged with the spirit of Patek Philippe. The atmosphere invited contemplation, an unhurried enjoyment of every detail, and the epitome of true sophistication.
A guest tries on the new reference 71281R-001, from the Patek Philippe Cubitus collection, at the Relojería Alemana event in Palma
The Relojería Alemana team showcases a piece from the Cubitus collection at Finca Son Togores

New Patek Philippe Models: Cubitus in White and Rose Gold

The Cubitus collection first surprised us in 2024, breaking the mold with its bold square case. The renowned 5822P-001, 5821/1AR y 5821/1A are now joined by two new references, unveiled at Watches & Wonders that explore new facets of “casual chic”. The nearly 50 guests at the evening event had the privilege of an exclusive preview. Furthermore, they admired the complete Cubitus collection—a truly exceptional opportunity given the manufacturer's exclusivity—which allowed attendees to appreciate the watch family in all its splendor.
The Cubitus 7128/1G watch in white gold exudes a serene, contemporary elegance. Its white gold case and bracelet feature an interplay of vertical satin-brushed and polished finishes, creating a unique visual dynamism. Also, the dial in a magnetic blue-grey hue with a 'sunray' effect, exceptionally captures the light.
Meanwhile, the Cubitus watch in rose gold with reference 7128/1R radiates a sophisticated warmth, blending its modern design with the casual elegance of rose gold. The 40 mm case alternates between satin and polished finishes, as well as its bracelet. The brown dial with a “sunray” effect and an embossed pattern gives it a distinct character.
A close-up of the Patek Philippe Cubitus 5821/1AR watch alongside matching cufflinks
A detailed shot of the Patek Philippe Cubitus 5822P-001 watch, featuring a blue dial and matching strap
The rose gold Patek Philippe Cubitus watch, one of the models showcased during the magical evening at Finca Son Togores in Mallorca

The Cubitus Experience Continues at Our Boutique on Calle Colom in Palma

At Relojería Alemana, we understand that elegance lies not only in the object itself, but also in the experience surrounding it. The evening was a delight for the senses: the floral decorations, a delicate creation by La Rosaleda, and the exquisite cuisine by Jardín by Maca de Castro elevated the night to another level. Live music by Inga Dau and a mesmerizing light juggling performance set the soundtrack and visuals for an unforgettable event.
It was a privilege to celebrate, once again, the visionary spirit of Patek Philippe in such a magical Mallorcan setting, demonstrating that timeless elegance always finds its place in the present.
We invite you to discover the Cubitus collection at our boutique at 14 Colom Street in Palma, where our team of experts will be delighted to reveal all the details of these and other exceptional pieces from Patek Philippe.